Liberty Concepts
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12/22/2025
Wishing you Happy Holidays and a Joyful New Year from the Liberty Concepts Team.
09/22/2025
As new data technologies emerge and access to consumer data quickly shifts, marketers are thinking of new ways to optimize SEO and audience targeting. In a new article from Marketing Tech News, Muhammad Sulhusni looks at how marketers are keeping up in the ever evolving world of targeting.
Read the full article here: https://www.marketingtechnews.net/news/why-marketers-are-rethinking-seo-ad-buying-and-data-use/
08/12/2025
With the depreciation of cookies, the race is on to create new strategies to reach your desired audience. A new article from Marketing Drive explores how WPP Media's Open Intelligence utilizes Media Mixed Modeling as a new solution.
Read the full article here: https://www.marketingdive.com/news/wpp-media-launches-ai-driven-tool-to-push-beyond-id-based-targeting/749867/
07/04/2025
Happy 4th of July from Liberty Concepts!
05/27/2025
There's plenty of quirks to working in Marketing. Anyone get a bingo?
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119 Braintree Street, Ste 705
Boston, MA
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