Goodboy Wear
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12/16/2025
‼️ BACK in stock ‼️
Dog-Friendly Lick Truffles are a playful, dog-safe enrichment toy inspired by the look of a chocolate 🍫 truffle. The brown truffle-shaped ball 🎾 is wrapped in a crinkly and a soft layer that dogs love to crunch and explore. Once the wrapping is destroyed, a second toy is revealed inside, making this a fun two-in-one experience. Designed for licking, gentle chewing, and sensory enrichment, this toy helps keep dogs engaged while encouraging calm indoor play. Best suited for small to medium dogs and always recommended for supervised play.
Dimensions: approx. 10” long
Ball is 2.5” in diameter
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GBW is a Swiss woman-owned small business with 3 missions:
- deliver best quality items: Swiss-designed
- donate to animal rescues
- advocate for rescues, pitbulls, satos, black dogs, senior and disabled pups
GBW items are exclusively designed by and for GBW, and are available through GBW only.
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✨ Goodboy Wear is BACK! ✨
After a long break, we’re so happy to announce that our Etsy store is officially back up and running! 🐾 Right now you’ll find a few special items, and more will be added over time. We’re also working behind the scenes to launch our very own homepage 💻 and have been popping up at a few local markets.
On a bittersweet note, our girl Hera had a tragic accident and two months later we lost our beloved CEO Zeus 🐶 and a few of our loyal models during this time 💔—but their spirit and joy live on in every piece we create.
A moment of silence for:
name.noodz
Our mission remains the same: to advocate for the dogs who need the most love—black dogs, senior pups, bully breeds, and dogs with disabilities—while supporting rescues and shelters with a percentage of every sale. 🖤
With Swiss-quality management and Swiss-inspired designs, we’re here to make tails wag with toys, accessories, and more exciting things coming soon.
🐶 Check out our Etsy shop (link in bio) and feel free to reach out with any questions. We’re so glad to be back on this journey with you!
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09/07/2025
🌈 In memory of garden groundhog Philine 🪽
We were asked to make a groundhog in honor of Philine, a backyard groundhog that lived under a shed next to a beautiful veggie garden, and shockingly she was attacked by a hungry animal, and she sadly didn’t survive.
We are very heartbroken as we love all animals in this world (vegan for the animals!), and want to honor Philine. May she rest in peace and never be short of fresh vegetables 🥦 in the Heavenly gardens.
Philine is all handmade with love and approximately the size of real Philine. She is a soft faux-fur groundhog made to look exactly like garden Philine.
We are so sorry for her loss and send love to her “family” - because wildlife matters! Because all animals matter. 🩷
🛒 If you would like to get your very own fluffy and soft groundhog (NOT for dogs) - please shoot us a dm.
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Boston, MA
