John Bucher - Business Broker

She almost walked away from the best deal of her life. 🤝

A South Florida business owner came to us exhausted. After 14 years building her service company, she was ready to retire. but a previous broker had listed her business for months with zero serious offers.

She thought maybe her business just wasn't worth what she believed.

She was wrong.

Here's what we found when we dug in:

📊 Her financials had never been properly recast. Add-backs weren't identified, so her SDE (Seller's Discretionary Earnings) was significantly understated.
📋 Her listing was vague and attracted tire-kickers, not qualified buyers.
🌎 She had no exposure to international buyers, a segment actively looking in her market.

We revalued her business using a proper EBITDA and SDE analysis, repositioned the listing with full confidentiality protocols, and marketed it through the BBF MLS, BizBuySell, and our private buyer network.

Within 90 days, she had THREE qualified offers.

She closed above her original asking price. On her terms. On her timeline.

At closing, she told us: "I didn't just sell a business. I finally got to move forward."

That's exactly why we do this. Keep Moving Forward isn't just our name. it's the outcome we fight for every single time.

If you're a Florida business owner thinking about your exit. even just exploring the idea. let's have a confidential conversation before you make any decisions.

DM me the word FORWARD and let's talk. 👇

How do we actually put a price tag on a Florida business? 📊

The most critical metric for small to mid-sized businesses is SDE: Seller’s Discretionary Earnings. Unlike a standard P&L, SDE reveals the true cash flow an owner-operator takes home.

🔑 Why it matters: Buyers and SBA lenders determine your business’s value based on a multiple of this number.

📂 The “Add-Back” Breakdown:
To calculate SDE, we start with Net Income and add back expenses a new owner won’t necessarily have:

👉 Owner’s Salary & Payroll Taxes
👉 Health Insurance & Personal Perks
👉 One-time repairs or legal fees
👉 Interest, Taxes, Depreciation & Amortization

Understanding your SDE is the first step toward a successful exit. If your add-backs aren't documented, you're leaving money on the table.

🤐 Confidentiality is our priority.

Ready to find your number? DM John Bucher - Business Broker the word “VALUE” for a confidential conversation about your strategy.