Novoa Atelier

Novoa Atelier

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Photos from Novoa Atelier's post 07/01/2026

In a world where leaders only talk about supporting, uplifting, empowering, elevating, growing, caring, respecting, etc, their teams, it’s great to know that there are leaders that are not only talking about it, they are DOING IT!
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This is my experience and it definitely was on Monday, to have two teams celebrate each other for the work they put into elevating their teammates Kérastase hosted Lunatic Fringe Salon in their L’Oréal Academy Take Over with Jay Mahmood🌍✂️Global Education creating beautiful technical looks and me Carlo Novoa facilitating Personal Development, over 65 of their master stylist/leaders, two programs one intention to celebrate and inspire.
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My cup runeth over, thank you Kate Oechsle-Truesdale for your continued support and belief in me and your unmatched leadership, taylordbinks thank you for reminding me to see myself the way that you see me, Kérastase and your entire team the way that you all show up, your attention to detail and your dedication to excellence is what sets you apart, Lunatic Fringe Salon you are the living example of what is possible in creating an environment of greatness and putting your team first, our industry is better because of you all, it was my true pleasure to meet you all.
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I love

03/23/2026

iNOA for the win! Anytime I want to create a rich, beautiful, vibrant brunette, iNOA is what I reach for and my client & good friend Nicole Mihalka , can see and feel the difference!
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Here’s how I achieved it,
First start with Metal Detox.
Regrowth formula: equal parts 5.32 & 6.0 with iNOA 20vol.
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At the 20min of my 35min processing time, I comed some of the base color through, using an uneven stroke method.
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Blow dry using AirLight Pro and Absolut Repair Molecular Oil for healthy, shiny hair with a beautiful finish.
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For info on how to book me for a program, to learn this technique and other tricks on how to create multi dimensional brunettes DM me.
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Photos from Novoa Atelier's post 02/18/2026

My beautiful friend Rose was heading to the premiere of her Independent Film Snow in Minneapolis this past weekend and I was honored to style her hair.
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The inspiration was a modern day Dorothy Dandrige , classic, beautiful, sexy, powerful, timeless and very sophisticated.
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This look was created using of course my AirLight Pro
Curl Expression Professional Cream
Metal Detox Profesional ConcentratedOil.
Swipe to see how I transformed her beautiful curls to this glam look.
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Photos from Novoa Atelier's post 12/11/2025

I have great respect for those Artists who specialize, and I love being a Color & Haircut specialist.
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With my amazing client and friend Michy I decided to give her a haircut first, and design my highlight placement around the haircut.
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Started my highlight placement in the back using BS9 with 20vol, once I moved to the front I used BS9 with 30vol, no heat.
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Toned using Dialight as my gloss, equal parts 9.1 & 10.22 with 9vol.
Of course started the entire process using MetalDetox.
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Swipe right so you can see the before.
Let me know what you think.
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8383 Wilshire Boulevard, Ste 50/Studio
Beverly Hills, CA
90211

Opening Hours

Tuesday 10am - 4pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 10am - 7pm
Saturday 9am - 3pm