Digital Caffeine

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Testing headlines is better than spending 400% more on media - Digital Caffeine 06/10/2021

To increase sales from your Google search campaigns by 400%, would you rather:

🚫 Run the campaign 4 times longer

🚫 Quadruple the media spend per week

✅ Write several different headlines and Calls to Action

Testing headlines is better than spending 400% more on media - Digital Caffeine To increase sales from your Google search campaigns by 400%, would you rather: Run the campaign 4 times longer Quadruple the media spend per week Write several different headlines and Calls to Action We have found that making simple tweaks to a headline (e.g. adding the word “Pro” in front of We...

Peaceful protests in Baltimore contrast sharply with 2015 riots and unrest now sweeping some American cities 06/02/2020

Proud of how Baltimore City is handling the protests.

Peaceful protests in Baltimore contrast sharply with 2015 riots and unrest now sweeping some American cities An air of hopefulness permeated the racially mixed crowd, despite festering problems since the death of 25-year-old Freddie Gray sparked two weeks of protests and rioting five years ago.

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