Refinition

We would like to welcome Scott Cornelius, VP of Operations! It’s been a year of tremendous growth for Refinition with our roster of clients continuing to grow, and we are on a mission to meet unprecedented timescales to support our clients with data solutions to empower them with data independence. Scott is instrumental in evolving our entire infrastructure to support these goals.

Scott’s experience in operations, people management, technology and business development will be critical in architecting this new framework which will enable us to continue to scale and deliver best in class solutions and continue to swiftly expand in the United States. Scott is a tenured, strategic leader who has decades of experience across multiple organizations in transforming businesses, forging impactful partnerships, and supporting revenue growth.

At Refinition, we could not be more pleased and excited to have Scott on board to better position ourselves to continue to deliver more value to our clients.

Refinition is revolutionizing the way brands can adopt a first-party data strategy to support their business objectives and revenue goals to own the customer relationship both offline and online.

COVID will impact federal, statewide, and local elections that will continue through Election Day.

The battleground strategy will pivot from physical to digital and demands best in class data. No bots, cookies, just real voters.

In person engagements are off the table as they had been, it’s critical to engage with constituents and the electorate to support your goals. It’s critical to get people registered, fundraising, and to the polls.

Market research insights, actionable data across digital display, Facebook, direct mail, email and SMS.

A cross-platform strategy empowering you to identify real people that showed up at locations that mattered, up to 12 months ago. Precise, flexible and accurate data in days vs weeks or months.

Refinition can provide all of that AND, leverage actual voter data based on party affiliation, donor data for fundraising efforts, likelihood to vote and more.

Interested in who showed up at marches, rallies, college campuses, religious institutions, union halls, veteran’s hospitals or retail outlets? Refinition can collaborate with you to build a curated audience of those that matter.

The time for guessing is over, engage with real voters. The stakes couldn’t be higher - we can help.

DM us or contact us at [email protected].

The good news is, we aren't going to start this post with "in these uncertain times".

While people won't go back to the way things were, they are going back to new norms.

As states begin to reopen, it's time for you to engage with real people that were there pre-COVID. It's all about retention, acquisition, and conversion.

Refinition, like Doc Brown said in "Back to the Future" enables you to go back in time, up to 12 months, and identify the real people that were at yours or your competitors locations.

Comprehensive geographic, demographic, and psychographic data insights that can be activated across digital display, Facebook, direct mail, email, and SMS.

It gets even better - we can activate this in days vs weeks or months.

We can help you be a cut above the rest. Best in class data that's precise in accuracy, flexible to ingest into your own platforms, maintains compliance, and provides better results.

DM us or contact us at [email protected].

It truly is a dog-eat-dog world in the retail pet industry. Pet stores have long competed for consumer's attention but amidst the current pandemic, it's not just about a coupon or a better price.

Consumer behavior is experiencing a shift based on supply/demand, convenience over savings and stock-piling versus regular visits.

Pet retailers need to retain their pre-COVID audience and build on the acquisition they've had for their new COVID related audience.

Most importantly, retailers need access to best in class data that's precise in accuracy, flexible enough to provide current and historical data to those that were there, maintains compliance, provides speed to insights to learn and activate against in days vs weeks or months, and provides better results.

Keen insight on real customers at yours and your competitors locations filtered by geography, demographics and psychographics.

Data that can be activated across digital display advertising, Facebook, direct mail, verified email and SMS.

Refinition's Pet Network is comprised of over 4,000 pet retailers, dog parks and grooming locations across the US.

Stop letting others eat lunch off your plate. DM us or email us at [email protected].

Essential businesses are satisfying the behavior shift based on supply and demand. Re-building your relationship directly with those that were loyal or shopped your stores because of proximity is paramount.

Leveraging data-driven decisions around those that shopped at your store or those of your competitors is essential.

Whether you are a brick and mortar liquor store, brand or e-tailer, Refinition can help.

Please find the next installment of our “Spend Less, Sell More, Know Why” series.

Today’s highlighted vertical network is Spirits.

Our spirits vertical has nearly 1,000 stores and the ability to identify those shoppers with recency or look-back up to 12 months.

Understand your customers behavior, analyze them, retain them and grow your audience via digital display, Facebook, direct mail, email and SMS.

Refinition provides an elegant and powerful solution that you can activate within a few days and not the traditional weeks to help maintain your business goals.

DM us today to start the collaboration or email us at [email protected]