Studio Guerassio

Hey, Facebook friends! I’ve got a couple spots open for people who want to start off strong in 2023 with fresh new branding and it occurred to me that I haven't really talked to you all about what I do or who I'm looking to work with.

So! Here are some signs that a person is a great fit to work with me:

➤ They’re launching their next business venture (or revamping an existing one) and want to have a strategic brand framework that makes decision-making a breeze.
➤ They’re ready for the clarity and confidence a well-defined brand can bring.
➤ They're building a business around what lights them up and want to have all of the brand pieces in place for a streamlined launch or re-launch.
➤ They know they need a powerful and consistent brand to realize the business and life of their dreams.
➤ They've gone the DIY route before and don’t want to do that again. They’re excited to hand brand development over to an expert and see their vision brought to life.
➤ They are progressive, tech-savvy, decisive, and a freedom seeker.

Is that you, or do you know of anyone like that who might need some branding work started in the next month or so that you can connect me with?

I would super appreciate it!

You can connect us via email or send them to my website.
[email protected]

Studio Guerassio - Brand & Logo Design - Branding Consultant Studio Guerassio is a chill branding agency for driven entrepreneurs who have a lot of ideas and need a strategic guide to distill their vision with clarity and empathy. Offering brand strategy and full-service brand design. Located in Austin, TX; working worldwide.

Time to finally knock 'figure out my brand' off your to-do list, with some help. 😎

I'm hosting a workshop to help entrepreneurs and business owners feel more grounded in business by learning to think about it from a strategic angle instead of always winging it. 🎯

The Brand Clarity Workshop will reconnect you to why you started your business, where you want it to go, and how you want it to show up in the world. ✨

You'll walk away with clear goalposts to guide your design, copy, marketing, messaging, and more. 🤩

In this half-day workshop, I'll walk you through what branding is, how to think about branding with a CEO mindset, and all of the different questions you need to ask yourself to clarify your core brand. We'll go through the provided brand clarity exercises together during the workshop, and you'll be able to ask questions and chat with fellow attendees.

My goal is to help you you dig deep, remove confusion, and find your way to a brand that feels aligned and powerful and poised to take off. 🚀

If this sounds like something you need, visit this link to sign up:
https://bookme.name/studioguerassio/brand-clarity-workshop-jul7?from=user

A recent brand and website project for a very unique venture! ✨⁠⁠
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Now that 36 Days of Type is over, I'll be back to my normal design and branding content - starting with this branding project for WTF Just Happened?! ( ) 🎉⁠⁠
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This was a really interesting brand to work on. The founder Liz lost her father a few years ago, and it sparked a journey into exploring grief and the possibility of an afterlife. ⁠⁠
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Normally a science-y skeptic, Liz was surprised at the things she found and learned, and is turning them into a book and podcast. 📖⁠⁠
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She needed a brand that captured that balance between skeptic and hope, and had a more personal feel that something clinical, even though she delves into the science side of things. ⚖️⁠⁠
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The project included a full logo suite, brand guidelines, and a Squarespace website to get her started. Swipe through the images above to see her new branding.⁠⁠
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“My brand was not easily portrayed visually, but Amanda captured it perfectly and it looks amazing! She was really thorough, starting with a long and in-depth questionnaire that not only helped her understand my brand, but helped me understand it better. She was really communicative and collaborative too. I 100% recommend Amanda!”⁠⁠
—Liz E., founder of WTF Just Happened?! 🤩⁠⁠
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How long does it take to design a brand? 🤔⁠⁠
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Well, sorry, Amazon Prime addicts and instant gratification junkies, but it's not an overnight job. 🙅🏻‍♀️⁠⁠
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Nor should it be! This is the foundation and face of your business, it's something you want to take care with, not rush. ⏳⁠⁠
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A good designer will help you slow down and be strategic with your branding. They'll get to know your business inside and out, and help you clarify your core brand if you haven't done that already. This gives both parties a much clearer idea of what the other pieces of branding should aim for, including the design. 🎯⁠⁠
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A good designer will also take time to research your industry and competition, to see what else is being done, and how your business can be better or different and stand out. 📝⁠⁠
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Then, they will get to work trying to translate all of this information into the visual forms that will work best for your business: a Look that will attract your ideal audience, make you recognizable, and perfectly capture the vibe you want for your business. 😎⁠⁠
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This all takes time and intention, so when you're looking to brand your business, be sure to plan accordingly. ⌚⁠⁠
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For example, my branding timeline can take anywhere from 3-4 weeks for a logo and brand guidelines, to more like 12 weeks if we're building out across other platforms, too (social, print, web). 📆⁠⁠
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You can help keep your branding project on track by being diligent about your core brand homework, being prompt with feedback or revision requests, and generally making sure your designer has everything they've requested from you in order to do an awesome job.👍🏻⁠⁠
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If you're ready to get to work on your brand, shoot me a DM! 📥⁠⁠
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