True North Brand

Hey course creators! What’s the most important thing for e-course sales? … Making the right offer! ⚡ Sure, great sales page design is a must … but it’s the words & offers you make that truly sell. ⁠
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This video shows a sales landing page I did for a recent course launch that I developed & managed. We used an in-depth campaign to market the product and drummed up a lot of interest.⁠
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See the full strategy we used at https://truenorthbrand.agency/course-launch-campaign.⁠⁠⁠

Is your marketing not getting results? Your brand could be missing some of these key elements.

Who doesn't love a well designed landing page? This is a recent sales page I developed to promote an online, DIY PR course. ⁠

[STRATEGY NOTES]
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The page is part of a much larger campaign that I mapped the strategy for, as well as project managed with the client’s team of contractors. 🌪️⁠
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We developed a series of 4 free video tutorials, which we used to entice leads into the sales funnel. 🎬 Next, we created a drip email campaign to further people’s understanding of PR, the course and its benefits. ⁠
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✨ I also created & managed Facebook and Instagram ads, which drove traffic to the landing pages, and remarketed to people who had already entered the funnel. ⁠
This course is already getting lots of interest. We’re continuing to market it through a series of monthly free webinars where we’re selling tickets to attend.
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🔗 You can see the entire project strategy and more of the page designs at www.truenorthbrand.agency/course-launch-campaign. ⁠⁠⁠⁠