Storey Creative

This one meant a lot. 💜

The Dru Project’s GSA Guide is more than just a document—it’s a lifeline for students building safe, affirming spaces in their schools. We gave it a publication redesign that reflects that purpose: bright, welcoming, and thoughtfully structured.

Every page was designed to be easier to read, easier to navigate, and more aligned with the energy of The Dru Project’s mission. It’s accessible, engaging, and so much more visually fun.

Proof that design can help powerful ideas go even further.

The end of the year is a great time to reflect on what worked and what didn’t. As business owners, we’re constantly evolving, so taking stock of the year’s wins and challenges helps us grow stronger.
Think about the big wins, the missed opportunities, and those moments of resilience that got you through tough times.
For me, reflecting helps guide my goals for the new year. So, grab a notebook, jot down a few lessons from the past year, and let’s head into 2025 with clarity and purpose!

Photography is essential to brand storytelling because it’s such a powerful way to connect with audiences. But brand photography is more than a good headshot—when done well, it captures the core personality and values of a brand and subtly shortens the sale cycle.
That’s especially important if you are your brand, like a business coach, realtor, or personal trainer. Professional photography is step one in making a brand feel real and relatable so potential customers feel like you are like them and they know you.

As marketers, we know people prefer to hire people they think are “like” them.

Focus on finding a photographer whose portfolio shows they can capture authentic moments and details that make your brand memorable. If this is your first time hiring a brand photographer, look for someone who understands how these images will be used and will compose shots accordingly.