Right Hand Marketing

The AI understood the assignment but left out the part where I open Instagram “for work” and forget why I’m there.

Try it for fun by using the prompt: “Create a caricature of me and my job based on everything you know about me”

From college campuses in 2004 to the most dominant platform today, Facebook is the OG social network. What started as simple friend requests and status updates has devolved into countless ads, opinions and misinformation, but it's still a great place to watch our friends' kids grow up!

Platforms will change. Artificial actors (AI) will evolve. But ultimately, social media is about connecting humans. It can still be a force for good, and good for business!

When I started working in social media in 2013 with AT&T, we used the high-end, intuitive Sprout Social software for real-time brand engagement, monitoring sentiment, social listening and reporting.

Now, I am happy to be an Agency Partner of Sprout Social, giving all my clients access to robust monitoring, reporting, post preview and approvals and customer support.

DM me if you are considering for your agency or company.

Feeling like you should be posting more? Take a deep breath. It is not about how many times per week you post.

Constant social activity is rewarded by the algorithm analytics, but the algorithm benefits the platform, not your business.

You don't need to attract everyone. You need to attract those interested in your business offering.

We help our clients avoid common mistakes small businesses make in social, and create a consistent, integrated social media strategy that positively impacts their business.