Ripe Inc.

2024 Wrap-Up: What a Year!

Looking back on the wild ride that was 2024, we’re struck by how deeply we’ve been immersed in meaningful work. It’s been a year of creative digging and peeling, which meant less time for social media, but the projects we tackled were especially big, bold, and rewarding. Here are a few highlights:

American Home Furniture and Mattress: We refreshed the brand for this iconic business, a trusted name in Albuquerque since 1936, ensuring it remains the go-to destination for furniture seekers across New Mexico for generations to come.

Route 66 Centennial: We’re thrilled to create the brand identity for this eight-state celebration. Partnering with the City of Albuquerque and Visit Albuquerque, we’re helping honor Route 66 in a fun, inclusive way.

Hotel Andaluz Albuquerque: Our work with this historic landmark is under wraps, but we’re excited to see it evolve into a vibrant hub for locals, businesses, and tourists in the heart of downtown.

The : In partnership with the City of Albuquerque and the late Antoine Predock, we branded this 7-mile urban trail connecting neighborhoods, cultural spots, and the bosque. It will be a game-changer for . As downtowners since 1994, we couldn’t be prouder to contribute.

Transitions💰: Three clients sold their businesses last year, and the branding systems we developed added value and ensured smooth transitions, proving the importance of brand alignment and customer experience.

Beverage Rebrand: Stay tuned for a rebrand of one of New Mexico’s largest non-alcoholic beverage brands.

Thank you for trusting us to tell your stories and build inspiring brands. We’re just grateful. That’s it in a nutshell. Looking forward to more creativity, connection, and brand power in 2025! Cheers! 🍻