Knoativ

74% of marketing teams are still pulling data manually.

That is time that should be going into decisions, not spreadsheets. When your reporting connects to one clean source of truth, the question stops being "where is the data" and starts being "what do we do about it."

That shift changes how fast your team actually moves.

SKIMS 6 stores to 22. A DTC brand becoming a physical retailer.

Their online data tells them who bought and when. Their stores will tell them something completely different: how customers discover, try, and decide in person.

Those are two separate data worlds. Without a unified layer connecting them, one brand ends up running two separate businesses.

DTC-to-retail is not just an expansion. It is a data unification problem.