TWIPLA

Most analytics tools are quietly missing a big part of your traffic.And it’s not a setup issue. It’s the browser.

Recent updates from Mozilla point to something bigger happening across the industry:

Browsers are no longer neutral.
They decide what data gets through.
Some tracking gets blocked.
Attribution gets stripped.
Entire visitor journeys disappear before your analytics even sees them.

📉 The result?
Clean-looking reports that only tell part of the story.

In some cases, decisions are being made on a fraction of real traffic.

We’ve broken down what’s changing with Firefox and what it means for analytics going forward 👇

✔ What actually changed in Firefox
✔ Why browser privacy is reshaping analytics
✔ Where your data is disappearing
✔ What you can do to regain visibility

👉 Read more:
https://www.twipla.com/en/blog/firefox-privacy-changes-reveal-a-bigger-problem-for-website-analytics?utm_campaign=blog-mozilla-terms-of-use&utm_source=facebook&utm_medium=social

Marketing agencies are facing the uncomfortable truth that project revenue isn't what it once was.

There’s growing concern that AI is enabling clients to plan strategy and execute tactics in-house, while modern tools have simplified and standardized website builds.

It’s only going to get worse as the power of these tools grows exponentially over the coming years.

At the same time, analytics remains essential to client success.

Today (March 5), join a live session focused on what happens when agencies stop giving it away for free and start packaging analytics as something they charge for.

For example, a mid-sized agency with 50 active clients can generate thousands in predictable monthly revenue simply by packaging white label analytics across its client base.

TWIPLA's Dragos Gal is joining leaders from Olive Street Design LLC, Apotheca Marketing, and WebAct, who will explain how they successfully integrated analytics into their service offerings.

🎙️We’re going live today at 10 AM PT / 7 PM CET.

Save your spot: https://www.duda.co/webinars/turn-analytics-into-revenue