Superbrands Romania

Reputation Architect and University Associate Lecturer.

Domnisoru knows reputation from multiple perspectives - from the newsroom and corporate environment to public relations and academia.

This diverse professional background offers a unique understanding of how credibility is built, challenged, and maintained across different audiences and contexts. Alongside her work in communication, Luiza continues to contribute to the development of future communication professionals through her academic activity.

As part of the Honorary Council, Luiza contributes with a broad understanding of communication, credibility, and public perception across multiple environments and stakeholder groups.

We're glad to have you with us for the Superbrands Romania 2026–2027 edition, Luiza! 👏

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Behind every strong brand stands a simple question: how is it actually perceived? Mircea Kivu has spent decades helping answer exactly that.

A sociologist by training and one of Romania’s most respected market research professionals, Mircea has built his career around understanding public opinion, consumer attitudes, and the social dynamics that shape decision-making. His experience spans research, data analysis, and leadership roles at some of the most recognised research organisations in the country.

His expertise continues to strengthen the Superbrands Romania 2026–2027 Honorary Council, offering a valuable perspective on how brands are understood, evaluated, and trusted by the public.

Honoured to have you with us once again, Mircea! 👏

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Some people build businesses, and others help entire industries connect, grow, and evolve. Silvia Ion has been doing exactly that for Romania’s hospitality sector for more than two decades.

As Owner of Horeca Insight Magazine, she has built platforms where entrepreneurs, suppliers, international brands, and decision-makers meet to exchange insights, identify market trends, and create new growth opportunities.

Her understanding of market dynamics, business credibility, and the role of branding in long-term growth adds valuable expertise to the Superbrands Romania 2026–2027 Honorary Council.

We’re glad to have you on board, Silvia! 👏

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Strong consumer brands are built through constant adaptation, strategic thinking, and a clear understanding of the market, areas where Bogdan Cherciu has developed extensive expertise throughout his career.

With a background spanning sales, marketing, business development, and commercial strategy, his professional path combines corporate leadership with entrepreneurial thinking, bringing a strong understanding of brand positioning, customer experience, and long-term market growth.

Over the years, Bogdan’s contribution to the Superbrands Romania Honorary Council has added valuable insight into how brands grow, adapt, and remain competitive in constantly evolving markets.

Great to have you with us again, Bogdan, for the 12th edition of Superbrands Romania! 👏

Blitz N Roll Bakery

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