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Most AI projects don't fail because of bad technology.
They fail because no one asked the right questions before writing a single line of code.

In her latest piece, Aleksandra Korzh breaks down the 5 questions every team should ask before starting an AI project.

Spoiler alert: "We need AI" is not a plan.

🔵 Read the full article 👇

LOAD • Blog - 5 Questions to Ask Before Starting an AI Project (That Most Teams Skip) Excitement is often what gets AI projects off the ground. But clarity is what determines whether they actually deliver value. This story is common in companies of all sizes. A team spots an opportunity, builds a business case, and gets behind the idea: “We need AI.” The intention is good, and th...

Great products don't start with code. They start with a conversation. 💙
This is what collaboration looks like at LOAD: laptops open, ideas flowing, conversations going in directions no roadmap predicted.

Some things still need a room full of people talking it through. No AI has cracked that one yet. 😉

🔵 Building the future at https://load.digital/

Most companies ask: "Should we use AI?"
Wrong question. ❌
The right one: "Which type of AI fits our problem?"

Because using the wrong type doesn't just slow you down. It actively breaks things.

Generative. Predictive. Or both. Swipe through to find out which one your business actually needs. 👇🏻

At LOAD, we don't chase what's trending. We build what works.

🔵 We’re building the future at https://load.digital/

O IDEA aconteceu na última sexta-feira. 💜
E acabámos esta 1ª edição com muito orgulho.

Orgulhamo-nos das conversas inspiradoras, dos temas que desvendámos e de todos os que vieram com curiosidade, mente aberta e prontos para uma manhã vibrante. Foi uma manhã repleta de partilhas, aprendizagens e ligações únicas que só nascem quando as pessoas certas se cruzam.

São vocês, verdadeiros makers do futuro, que dão vida e significado a iniciativas como esta.

Agradecemos a todos os oradores, participantes e a quem nos acompanhou de perto.

Já estamos a preparar a segunda edição. Fiquem atentos! 👀

🟣 De makers para makers: https://idea.load.digital