Snowdog

In this clip, Amasty CEO Sergej Derzap shares how learning from Shopify’s UX is actually making their Magento extensions better. But that's just a small fraction of our conversation!

In the full episode, we dive deep into the real future of e-commerce and how tech is evolving. We covered:

AI in Action: How Amasty uses AI for lightning-fast customer support and smarter search engines that automatically translate synonyms across languages.

Bridging the Tech Gap: The ultimate vision of using AI chatbots to translate natural language into code, making Magento's steep learning curve a thing of the past.

Bulletproof Code: Why every single release must be approved by an internal "advocate of the client" to protect merchants and reduce risks.

We’re diving deeper into this in our upcoming episode. Subscribe to the channel to stay in the loop! 🔔

Sales Starts in the Heart: Why Commitment is Non-Negotiable

In the world of high-level leadership, commitment isn’t just a buzzword, it’s the price of entry.
In this clip, Katy Goshtasbi shares a powerful perspective on what it takes to achieve real transformation. Her approach is direct: if you aren't fully committed to the process, the partnership ends. She even recounts the time she fired a CEO who thought his title exempted him from the work.

Key Takeaways:
- The Power of Discomfort: Growth happens outside the comfort zone. A great mentor’s job isn’t to make you feel safe. It’s to challenge you until you evolve.
- The "Off" Factor: Clients and partners can sense when something is missing. If you aren't aligned, they will feel that "something is off," and trust will vanish.
- Emotional vs. Logical Buying: We like to think we are rational beings, but sales always starts in the heart. We buy based on emotion and use our heads only to justify the purchase later.

If you want to save your world, or just your business, you have to start by being all in.

Catch the complete episode tomorrow at 9 PM CET / 3 PM EST

🤖 AI vs. Human Touch: Who wins in Customer Service?

Is AI about to take over the world of sales? 🧐

In this episode, we dive into the "Boutique Business" model. While AI is great for facts and data, it lacks the soul and personal connection that only a real person can provide. As businesses rush to automate, keeping a human in the loop might just be your biggest competitive advantage. 🏆

In this episode, we discuss:
➡️ Why personal conversations still beat chatbots.
➡️ How to build trust when selling premium products online.
➡️ The "Boutique" feel that AI just can't replicate.

Furniture is personal - buying it should be too. 🪑

🔗 Watch the full episode tomorrow at 4 PM (CET). Save the date!

i *TCreek