ZTECH Digital Solutions

Your contact page, which typically provides an e-mail address, a phone number, social media links and a physical address is crucial in your online marketing.

In a world in which Yellow Pages are now redundant when it comes to finding businesses, instant gratification is key. Website viewers want what they came to your website to get, and they want it fast.

The first 10 seconds of a page view are when potential customers are most likely to leave a website. In fact 55 percent of visitors leave websites within 15 seconds of landing on them, according to Chartbeat.

What this means is if a potential customer visits your site looking for a phone number or an address, you have the time it takes to skim to the bottom of the page before they move on. Failing to have contact information, or even making it somewhat difficult to find within the site, could cost you vital seconds, and probably a customer