Subic Bay News

𝟓𝟏𝟓𝟎 𝐂𝐀𝐌𝐈𝐆𝐔𝐈𝐍 𝐖𝐄𝐋𝐂𝐎𝐌𝐄𝐒 𝐎𝐕𝐄𝐑 𝟑𝟎𝟎 𝐀𝐓𝐇𝐋𝐄𝐓𝐄𝐒 𝐅𝐑𝐎𝐌 𝟏𝟓 𝐂𝐎𝐔𝐍𝐓𝐑𝐈𝐄𝐒 𝐅𝐎𝐑 𝐈𝐍𝐀𝐔𝐆𝐔𝐑𝐀𝐋 𝐈𝐒𝐋𝐀𝐍𝐃 𝐑𝐀𝐂𝐄

Camiguin, Philippines - The island province of Camiguin takes center stage this weekend as it hosts the inaugural 5150 Camiguin, bringing together more than 300 athletes from 15 countries in a celebration of triathlon, tourism, and Filipino hospitality.

Set against one of the Philippines’ most iconic island backdrops, the Olympic-distance race marks another milestone in the continued expansion of IRONMAN-branded events across the country. Known as the “Island Born of Fire,” Camiguin offers a distinctive race experience where volcanoes meet the sea, combining natural beauty with a technically engaging course.

Athletes will begin with a 1.5km swim at the historic Sunken Cemetery, followed by a 40km bike along the island’s scenic circumferential road, and a 10km run that finishes inside the Camiguin Sports Complex in a festive, community-driven atmosphere.

Strong International and Local Field

The race has attracted participants from 15 countries, underscoring the Philippines’ growing reputation as a premier destination for triathlon in Asia. The international field is complemented by a competitive lineup of Filipino athletes, including standouts in the Philippine Sports Commission-supported Filipino Elite category.

Leading the charge are top local names such as Bea Quiambao and John Edsille Hamlan, alongside emerging talents identified through the Filipino Elite program. The category continues to serve as a platform to elevate homegrown athletes and discover the next generation of triathlon stars in the country.

Expanding the Islands of the Philippines Campaign

5150 Camiguin is part of the broader “Islands of the Philippines” campaign, a multi-race initiative designed to showcase the country’s diverse island destinations through sport. The campaign invites athletes to race across multiple locations, combining endurance competition with immersive travel experiences unique to each island.

From Guimaras to Camiguin and beyond, the series highlights the Philippines as a multi-stop racing destination where each event offers a distinct course, culture, and community.

A Growing Sports Tourism Destination

With the support of the local government and stakeholders, Camiguin continues to position itself as an emerging hub for sports tourism. The staging of 5150 Camiguin reflects the province’s commitment to hosting world-class events while promoting its natural attractions, including White Island, Katibawasan Falls, and its rich cultural heritage.

The event not only delivers a high-quality race experience but also contributes to the local economy by drawing athletes, supporters, and visitors to the island.

As the race unfolds, 5150 Camiguin reinforces the Philippines’ standing in the global triathlon scene, where island racing meets international standards, and where every finish line is powered by community and culture.

For more information about the event, https://www.ironman.com/races/5150-camiguin.

For more information on the IRONMAN brand and global event series, please visit www.ironman.com or email or email [email protected].

𝐂𝐞𝐛𝐮 𝐏𝐚𝐜𝐢𝐟𝐢𝐜 𝐖𝐢𝐧𝐬 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐁𝐞𝐬𝐭 𝐄𝐦𝐩𝐥𝐨𝐲𝐞𝐫 𝐁𝐫𝐚𝐧𝐝 𝐟𝐨𝐫 𝐓𝐡𝐢𝐫𝐝 𝐂𝐨𝐧𝐬𝐞𝐜𝐮𝐭𝐢𝐯𝐞 𝐘𝐞𝐚𝐫
Cebu Pacific (PSE: CEB), the Philippines’ leading carrier, has been recognized as Best Employer Brand at the 2026 LinkedIn Talent Awards—marking its third consecutive win in the category for organizations with 5,000 to 10,000 employees.

The annual awards recognize organizations that excel in attracting, engaging, and developing talent, highlighting those that build meaningful and lasting connections with their workforce.

This recognition reflects CEB's continued focus on building a strong employer brand through authentic storytelling, consistent engagement, and a clear articulation of its culture and values.

“As we mark 30 years of Cebu Pacific, we’re clear on one thing: an employer brand isn’t built through campaigns—it’s built through everyday experiences. When people are proud to work here and proud to tell others why, that’s when you know you’re getting it right,” said Felix Lopez, CEB Chief Human Resources Officer. “At Cebu Pacific, our people don’t just work here—they build communities here. That sense of belonging is something you can’t manufacture, and we choose to nurture it every day.”

At the core of this approach is CEB University, the airline’s in-house learning ecosystem. With eight specialized schools, it enables employees to continuously build skills, deepen expertise, and pursue defined career pathways across different functions and leadership levels.

Another key part of its culture is the presence of 16 Juan CEB Communities (JCC)—self-organized, employee-led groups centered on shared interests and advocacies. These communities foster connection, inclusion, and purpose across the organization. One example is EmpowHER, which champions the growth and
advancement of women through mentorship, collaboration, and leadership opportunities.

CEB is also deepening its contribution to nation-building through its Juan Flight Closer to Home program, launched in May 2025. The initiative aims to encourage overseas Filipino aviation professionals to return home and continue their careers in the Philippines, bringing back global expertise while reconnecting with family and community. By opening pathways for Filipino talent abroad, the airline is helping strengthen the local aviation industry.

CEB operates flights to 35 domestic and 26 international destinations across Asia, Australia, and the Middle East, and continues to invest in its people as a cornerstone of its long-term strategy.