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PRGN 2026 PR Predictions: ROI, AI, and authenticity take center stage as agencies adapt to rapid change and rising expectations worldwide - PRGN 16/12/2025

Alexander PR is proud to contribute to Public Relations Global Network PR Predictions, highlighting how agencies can harness AI while doubling down on human insight, creativity and ethics in communications.​

In a year where trust, transparency and tangible value will define reputations, Alexander PR’s perspective underscores the need for PR leaders to:

Turn AI into a strategic co-pilot, not a replacement for expert counsel.​

Invest in clear, useful, data-informed storytelling that serves both humans and algorithms.​

Build resilient reputations through crisis readiness, governance and purpose-led leadership.​

You can read more here:

PRGN 2026 PR Predictions: ROI, AI, and authenticity take center stage as agencies adapt to rapid change and rising expectations worldwide - PRGN PRGN 2026 PR predictions: ROI, AI, and authenticity take center stage as agencies worldwide adapt to rapid change and rising expectations.

'Never enough to go around': Charities facing hard calls as in cost-of-living bites 16/10/2025

Perpetual Guardian, a philanthropic funds manager with more than 700 charities under management, has just put out its annual report on Engaged Philanthropy, which looks at the data on charitable giving over the past 12 months.

Kilian-Taylor tells The Detail that it reads like a tale of two stories.

"First, there is a story of increased giving, particularly through structured philanthropic managed charitable trusts; but alongside that we really wanted to acknowledge the difficult times, with a reduction in funding, charities closing, and the cost of living and cuts in government funding that sit concurrently alongside this report," she says.

She says Perpetual Guardian has seen "doublings of application pools, where we have $200,000 to give and $1.9 million worth of applications".

'Never enough to go around': Charities facing hard calls as in cost-of-living bites Charities in crisis: how government cuts and rising costs are stretching New Zealand's social safety net.

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