Brother Design

We’re so pleased to welcome the latest member of our team: Kerryn Adamson. Kerryn is a really experienced account handler specialising in FMCG design, so you can see why we wanted her at Brother. Super organised and a great communicator, she’s going to be a real asset for our clients.

Nice to see the latest FMCG magazine declaring Farrah’s one of their ‘Bread Winners’ in their monthly category focus. The mag picked up on the way that we highlighted the versatility of wraps, with easy meal inspiration as part of the design.

What was especially rewarding was to see the latest Nielsen figures in the article. Farrah’s has gone from 5.7% household pe*******on in 2011 to no less than 27% in May 2019’s Homescan data. There were also named by IRI as the number one growth brand in bakery small goods, in their annual State of the Nation report which was published recently.

We’re currently pulling together more of this kind of data to show just how much difference great design can make where it counts: in the marketplace. If you want to know more, email [email protected].

"Successful design brings immediate rewards: Sales can literally shoot up overnight because of it" - Jenny McMillan

Jenny McMillan, Business Development Director at Brother Design explains how important quality design is, and how Brother Design work with their clients to achieve it.

Click the link below to read more.

https://www.brotherdesign.co.nz/latest-news/jenny-mcmillan-discusses-the-success-of-design-in-the-february-issue-of-fmcg/