Creative Agency Secrets

From Rebecca's blog for 03/03/2022 -

From Rebecca's blog for 03/03/2022 Many of you know I work with New Zealand Trade and Enterprise. I’ve been doing B2B marketing digital implementation coaching projects with businesses who export. I am delighted to find that Technology is now a sizeable export sector for the NZ economy. The razzamatazz launch was last week, but the...

From Rebecca's blog for 11/04/2021 -

From Rebecca's blog for 11/04/2021 Published by the Marketing Association (New Zealand). Download the full Direct Marketing Best Practice Guidelines. Good advice here for: Legal collection of personal information (13 Principles) Storage and security of data Access and disclosure Maintenance of data Removal / suppression of names from...

From Rebecca's blog for 08/12/2021 -

From Rebecca's blog for 08/12/2021 Working with a client who needs to develop customer personas, I did some research and found a load of good articles on how to write a customer persona [links all at the bottom of this page]. So far so good. but on closer reading it’s clear they are all copying each other. Content Marketing needs [...

From Rebecca's blog for 08/05/2021 -

From Rebecca's blog for 08/05/2021 Do real estate agents get good marketing returns (listings and sales) from Instagram? Great question – and one worth answering before you decide to go all in on social media marketing. You first have to find out is your target audience on Instagram? Do they think about real estate while using the ...