Novelli

Building Long-Term Brand Value: Sustainable Branded Merchandise

Attention Marketing and Brand Managers! Are you looking to enhance your brand value while making a positive impact on the environment? Look no further! Novelli is thrilled to share a success story that exemplifies the power of sustainable branded merchandise.

Case in point: Cookie Time, a renowned brand that recently embarked on a journey towards sustainability. They approached Novelli in search of a sustainable option for their coffee cups, aiming to reduce waste and inspire their clients to join the eco-friendly movement.

Drawing on our expertise, we developed a game-changing solution: a coffee cup made entirely out of bamboo. The innovative design not only served as a reusable alternative to traditional cups but also showcased Cookie Time's commitment to sustainability in a tangible way. By incorporating their branding elements into the cup's design, we ensured their message resonated with their clients on a daily basis.

The results? Astonishing. Cookie Time distributed the bamboo cups to their clients, enabling them to enjoy their favorite beverages while contributing to a greener planet. But the impact didn't stop there. Recognizing the cup's exceptional design and eco-conscious attributes, Cookie Time went a step further and decided to retail these cups at their outlets in New Zealand and Japan.

By offering its customers a sustainable and stylish product, Cookie Time not only bolstered its brand's image but also attracted a new audience of environmentally conscious consumers. This strategic move created a ripple effect, positioning Cookie Time as a leader in sustainability within their industry.

At Novelli, we firmly believe that sustainable branded merchandise has the power to transform businesses, both in terms of brand value and positive environmental impact. By choosing eco-friendly alternatives, you not only align your brand with the values of your target audience but also demonstrate your dedication to a better future.

So, Marketing and Brand Managers, are you ready to take the next step?

Join the sustainable revolution today and watch your brand soar to new heights. Contact Novelli to explore the endless possibilities of sustainable branded merchandise and discover how we can help you leave a lasting, positive impression on your audience while safeguarding the planet we call home.

Elevating JA Russell Apparel!

When Experience meets innovation: Novelli's latest feat with JA Russell is a testament to strategic apparel design. We reimagined staff polos and tees, even crafting hi-vis and standard polos. By listening to feedback, exploring materials, and perfecting prototypes, we delivered a range that's loved by both staff and customers.

These polos transcend attire; they're confidence-boosting essentials. JA Russell's thoughtful gift not only fosters pride but also elevates client interactions. Novelli's strategic partnership with JA Russell exemplifies how purposeful design enhances brand impact.