Norkon

▶️ Straight from the podcast studio: we've had the pleasure of talking with Are Westerink Sandvik, Product Manager at Media Group, who focuses on delivering high-quality digital user experiences. Whether having a bundled offering for readers and their households, or leveraging with platforms like Fantasy Funds to attract younger audiences, or exploring future -driven services to subscribers, Are shares insights and some of the successes and focus areas at DN to continuously improve their digital offering.

Listen to the full episode here👉: https://eu1.hubs.ly/H0bl-BB0

We are thrilled to share the release of our very own B2B podcast, catering to news publishers and providing insights and opinions from the industry.

Our first guest on the show "I Need More Coffee and Better Ideas" features SEO Expert Barry Adams from Polemic Digital.

Tune in to listen to the 1st episode: https://eu1.hubs.ly/H0bl-BB0

Key learnings include:
1. Google accounts for 1/3 of the traffic to news publishers' websites
2. Social media platforms are algorithmically curated feeds, with no interest in redirecting their users to news publishers' sites.
3. Publishers sometimes overlook the importance and tech aspects of having a clean and lean website for their readers
4. Google and users favour live news, a popular publishing format using live blogs. However, some technical aspects need to be in place to guarantee success and best practices include server-side rendering (SSR) and posting structured data to enable Google to recognize these as live articles

Ready to hear more from the experts? https://eu1.hubs.ly/H0bl-BB0

We are doubling our team and are looking for fantastic colleagues!

Norkon: Join our Journey! We are doubling our team and are looking for fantastic colleagues