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How Facebook video ads can help you reach your marketing goals

FACEBOOK USERS LOVE VIDEO
It's no secret that video content is more engaging compared to other digital formats. 83% of consumers said they’re likely to check out the social media page of a brand or product they’re interested in. Creating video ads is a great way to make content that users crave.

VIDEO IS MORE ENGAGING
Facebook users spend more time engaging and watching videos than any other platform. Video ads were the #1 way consumers discovered a brand they later purchased from.

FACEBOOK VIDEO ADS CONVERT
The good news for marketers is that video ads don't just attract customers but they also convert. For many consumers looking for a new product, video ads on Facebook help sell products.

69% of marketers say video ads outperform image and plain text ads on Facebook. Facebook video ads are not just a helpful tool but a secret weapon for increasing your conversions.