ReachXpat

Do you know that where you find yourself ultimately determines the outcome of your life in relation to your aspirations, achievements, and goals? This is one major factor that most people ignore while on their way to fulfilling their life goals.

While it is imperative that we pay close attention to capacity development and character refinement, we should not disregard the power of environment and association as pivotal tools to attaining our short- and long-term goals.

The success story of Steven Spielberg is a classic case study of a man who understands the importance of environment and association as sure-fire pivots to success.

Steven Spielberg was rejected three times from film school. Despite this, he kept applying until he got accepted. Eventually, Cal State Long Beach would accept him into their film program. He knew he needed to get into the film environment and build a network in that environment to stand a chance of being successful in films.

Spielberg would work himself to leverage his opportunity at Cal State to land an unpaid internship at Universal Studios. He didn't just sit back and study films; he wanted to have hands-on practical experience and know what it was like to be in an operational film environment.

He began sneaking into the studios undetected so he could continually gather intel on what it would take to become successful in the film business. He went ahead to create a film and managed to get the film into the hands of film executives.

Spielberg won't give in to the film executives attempt to discredit his film. He remained dogged and continues to sell the value of the film he created. The executives finally relented and gave his film a shot. The movie would go on to win major awards and solidify Steven Spielberg’s place within the industry. He became a huge success.

The defining moment in Steven Spielberg’s success was when he decided to align his focus with his environment and associations. You can achieve even greater success if you can align your environment and associations with your focus.

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Why Your Business Must Go Digital

1. Meta is turning Facebook & Instagram into an Ecommerce Marketplace - Businesses will soon be forced to use Meta's in-app checkout and won’t be able to direct users to complete the purchase externally.

2. TikTok, not to be outdone, officially launched its Shops in beta - A TikTok Shop can showcase and sell products directly within TikTok. TikTok has not announced its commission rate yet. But they did confirm it will be 0% until the end of July.

3. While Amazon has completed the launch of Inspire, a TikTok-like shopping feed - The feed is a feature available within the main Amazon app. Inspire is made up of short-form video. Posts include shoppable links to checkout on Amazon. Like TikTok, the content recommendations are personalized to each user

4. Meta made unannounced changes to ad location targeting - Now the only option for location targeting is “Living in or recently in this location”.

5. TikTok launched a new advertising placement, Pulse Premier - Advertisers can place ads alongside content produced by premium publishers, including Buzzfeed, DotDash Meredith, NBCUniversal, UFC, and WWE.