Clinton Inene

Method in Madness is a newsletter that confirms what you already know about madness in Lagos, being rampant but disguised.

I am wondering why Madness is coming to your email

I am wondering why Madness is coming to your email

Let me start by establishing a truth, that is, consumers are bombarded with too many ads on a daily basis and Forbes can back me up on this. According to Forbes, consumers are exposed to around 4,000 to 10,000 ads daily. Hence why brands try to connect with customers and reach potential consumers with unconventional marketing tactics.

Unconventional marketing tactics like viral marketing and guerrilla marketing are alternative to traditional marketing that can come in handy to break the ad clutter. Also, when traditional strategies aren’t dealing the killer blow on the competition, they can help turn the tides.

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Unconventional Marketing Tactics with Real Life Examples – Clinton Inene Unconventional marketing tactics like viral marketing and guerrilla marketing are alternative to traditional marketing that can come in handy to break the ad clutter