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14/09/2020
Apps must address the needs of real people | Mobile Marketing Magazine.
Apps must address the needs of real people | Mobile Marketing Magazine. Harlyn Pacheco, COO of Colombian ride-hailing service Picap , considers the factors required for launching successful mobile apps in Latin America. The lives of millions of Latin Americans operate exclusively on smartphones. Mobile usage is growing fast, with users predicted to rise from 62 per ce.....
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