StraConsult

📉 65% of businesses that fail in the first 5 years never adapted to changing consumer preferences. (Harvard Business Review)

🔍 A well-executed market research project can identify trends before they happen and keep your business ahead of the curve.

📞 Book a consultation now and future-proof your business strategy!

🌍 Africa: Mauritius’ Emerging Export Frontier
Over the years, Africa has become a key market for Mauritius 🇲🇺, helping reduce reliance on traditional European markets.

📦 Between 2020-2023, countries like South Africa, Madagascar, and Kenya absorbed around 85% of Mauritius’ total domestic exports to Africa.

💸 In 2022, exports to Africa peaked at Rs 19.7 billion, accounting for 32% of Mauritius’ global exports — despite a 15% drop in 2023.

👕 Garments & apparel remain top exports, showcasing Mauritius' stronghold in textiles. While often seen as a weakness, the textile sector is the backbone of our manufacturing industry.

🧵 With Africa’s fashion industry on the rise and a youth-driven ‘Wear African’ movement, Mauritius has a unique opportunity to supply the continent with high-quality textiles, supported by agreements like SADC, COMESA & AfCFTA.


Source: Statistics Mauritius.