Friction Advisory
13/03/2026
In times of uncertainty and disruption, organizations depend on effective teamwork and clear communication to navigate complex challenges. Crisis situations often create pressure, ambiguity, and rapid decision requirements, making alignment and collaboration critical for maintaining performance and resilience.
COLLABORATIVE TEAM WORK & COMMUNICATION:
Strategies & Experiential Practice in Times of Crisis
This training provides participants with practical strategies and experiential learning opportunities to strengthen collaboration, communication, and decision-making capabilities in high-pressure environments.
TARGET AUDIENCE
This program is designed for:
• Professionals working in team-based environments
• Team leaders and supervisors
• Managers responsible for coordinating teams
• Employees operating in stressful or crisis-sensitive contexts
The program is particularly valuable for individuals who need to maintain coordination, clarity, and trust within teams during challenging situations.
LEARNING APPROACH
The training follows a highly interactive and experiential learning format that combines expert insights, guided discussions, real organizational cases, and collaborative exercises.
Participants will engage in decision-based activities and experiential simulations inspired by psychodrama techniques, enabling them to practice communication and teamwork strategies in realistic crisis scenarios.
Research shows that experiential learning methods significantly enhance engagement, leadership development, and skill retention in professional training environments.
🎓LEARNING OUTCOMES
By the end of the program, participants will be able to:
• Keep teams aligned during stressful situations
Clarify responsibilities and priorities to ensure coordinated action.
• Communicate clearly and effectively under pressure
Apply practical techniques to deliver clear messages, listen actively, and reduce misunderstandings.
• Collaborate and make decisions in real time
Use simple coordination tools such as quick team huddles, shared task tracking, and structured
decision rules.
• Practice strategies through role-play exercises
Apply communication and collaboration techniques in realistic scenarios and build confidence.
• Reflect and adapt behaviors in challenging situations
Identify effective responses and adjust leadership and teamwork approaches accordingly.
PROGRAM DETAILS:
📅 Dates: 16–17 March
⏰ Time: 9:00 PM – 10:15 PM (KSA Time)
📍💻: Live Online Training – Interactive Session
👥 Facilitators:
Dr Kamal G. Merheb (PhD) – Strategic Business Advisor & Professional Development Instructor at Friction Business Advisory - Lebanon
Dr Yazan K. Al-Bader (PhD) – Researcher Theater Arts specializing Psychodrama at Moreno Huset As - Norway
PRACTICAL DETAILS
a. Special Online Registration Fees:
275$ per person for 2 days
Follow us for updates on future sessions:
Facebook | Instagram | LinkedIn | TikTok
b. Registration Details:
📱WhatsApp: +961 76 685 717
📧Email: [email protected]
📝Online Form: Click Here to Register
🌐Website: www.frictionadvisory.com
📩 Message or Comment REG to register and secure your spot.
🏛️ THE ACADEMY
This training is provided by Professional Development Academy, the center for learning, training & professional development at Friction Business Advisory.
28/01/2026
Most people manage tasks. Few understand how to connect them to business strategy.
This program equips participants with the foundations of building, executing, and managing strategy in real business contexts. without getting lost in financial jargon.
Business Strategy & Management Fundamentals
Building Strategic Foundations, Driving Clarity & Business Ex*****on
🎯 Audience
This training is designed for:
• Entrepreneurs, founders, first-time managers, and team leaders.
• Professionals who want to understand “how a business runs” beyond their own role.
If your role requires you to understand how decisions, resources, people, and processes come together to create business results and not just to perform tasks or manage outputs, then this program is built for you.
Learning Approach
This course uses interactive techniques including concise expert-led inputs, guided discussions, real organizational case studies, decision-based exercises, group work, and practical simulations.
🎓 Learning Outcomes
By the end of this training, participants will:
✅Build Foundational Business Understanding
✅Build Foundational Strategic Thinking
✅Connect Daily Decisions to Business Strategy
✅Apply Practical Strategy & Planning Frameworks
✅Lead with Clarity from Vision to Ex*****on
📅 Schedule & Venues:
4 & 5 February 2026 | 9:00 AM – 4:00 PM
📍 Le Royal Hotel, Beirut
👥 Facilitators:
Kamal G. Merheb (PhD) – Strategic Business Advisor & Professional Development Instructor
Practical Details:
a. Registration Fees: $1450 per person
The fee includes:
One lunch break (1 hour)
Two coffee breaks (30 minutes each)
Follow us for updates on future sessions:
Facebook | Instagram | LinkedIn | TikTok
b. Registration Details
📱WhatsApp: +961 76 685 717
📧Email: [email protected]
📝Online Form: Click Here to Register
🌐Website: www.frictionadvisory.com
🏛️ The Academy
This training is provided by Professional Development Academy, the center for learning, training & professional development at Friction Business Advisory.
📩 Message us to receive the full program details.
08/10/2025
💥 STARTUP – READINESS – ACCELERATOR Workshop
Test Your Idea. Your Mindset. Your Moment.
We’ve seen it happen too many times, passionate people with real ideas, but unsure when or how to start.
This workshop gives you a structured way to test your idea and your readiness, before you invest time or money.
🎯 What You’ll Learn – Program Modules
1️⃣ Feasibility: Is Your Idea Viable?
Led by Kamal G. Merheb – Strategic Business Advisor
Understand the market reality of your idea before taking big steps.
✅ Market research fundamentals
✅ Cost, revenue, and financial reality check
✅ Timing, competition assessment, and early validation
2️⃣ Strategy & Leadership: Can You Drive This Forward?
Led by Kamal G. Merheb – Strategic Business Advisor
Develop the mindset and systems to lead — not just operate.
✅ Craft your vision and direction
✅ Build a leadership mindset
✅ Manage time, resources, and Sustainable growth
🕒 Includes Q&A and a real case discussion
3️⃣ AI Marketing for Founders: From Strategy to Smart Ex*****on
Led by Pamela Mikhael – Digital Strategist & Brand Coach
Turn AI into your creative partner, not your replacement.
✅ Build hooks, captions, and campaigns using ChatGPT
✅Learn prompt structures you can reuse for future launches
✅Get a live mini demo on how to visually apply it all using AI
🕒 Includes Q&A and live interaction
4️⃣ Personal Readiness: Do You Have What It Takes — Right Now?
Led by Kamal G. Merheb & Pamela Mikhael
Focus on you, not just your idea — decision-making under uncertainty, resilience, and commitment.
🕒 Includes Q&A and group reflection
📅 Next Session
Wednesday, October 22nd, 2025 | 3:30 PM – 7:00 PM
📍 Venue: Living Room, Gemmayze – Beirut
👥 Facilitators
Kamal G. Merheb – Strategic Business Advisor
Pamela Mikhael – Digital Strategist & Brand Coach
About This Initiative
This workshop is part of our Corporate Social Responsibility (CSR) t, designed to support LEBANESE entrepreneurs and professionals, at a nominal fee.
💲 Registration Fee: $59 per person
🎯 Seats limited to 12 participants per session
👉 Registration link in the first comment
Startup Readiness Accelerator
Test Your Idea. Your Mindset. Your Moment.
1- Are You Really Ready for Entrepreneurship?
Whether you are an existing or an aspiring entrepreneur, you know that starting a business isn't just about building – it's about knowing if now is the right time, and if you are truly ready. Every step forward demands caution, creativity, and courage.
That’s why we’ve built something different → a focused, reality-first checkpoint to help you answer one honest question:
👤For existing entrepreneurs: “Am I leading the business in the right direction?”
💡For aspiring entrepreneurs: “Is now the right time to take the leap?”
This isn't a motivational seminar. It's a practical readiness test for your idea, your mindset, and your timing. By the end, you'll know whether to start, scale, or wait, and exactly what to do next.
2- CSR Commitment: Why We're Doing This
This initiative is offered as part of Friction Business Advisory's Corporate Social Responsibility (CSR), created in response to the current economic situation in Lebanon. We’ve seen dozens of Lebanese entrepreneurs wasting critical savings on untested ideas; this program prevents that.
Our goal is to help those who want to start a business as well as those struggling with their early-stage ventures. Rather than hype, we provide clarity, tools, and decision-support so people invest their time and resources wisely. This reflects our commitment to supporting Lebanese entrepreneurs and small business owners, empowering them with clarity, confidence, and practical tools for resilience.
3- Why We Created This
Too many great ideas stall not because the founder lacks potential, but because they're unsure of their next move or afraid to act at the wrong time. Time and resources are too valuable to waste on guesswork.
That's why we designed this hands-on, stripped-down training that replaces hype with clarity.
To better fit your schedule, we are offering two session times: morning and evening.
📅Session 1: Wednesday 10 September 2025 | 5:30 PM – 9:00 PM
📅Session 2: Thursday 11 September 2025 | 9:00 AM – 12:30 PM
📍Venue: Living Room, Gemmayze - Beirut
Facilitators:
Kamal G. Merheb – Strategic Business Advisor
Pamela Mikhael – Digital Strategist & Brand Coach
Pamela Mikhael Daher
Friction Advisory Consulting, Training, Coaching and Management Services.
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Zalka Main Street
Beirut