Saltra

A common problem when trying to make a sale: Talking too much.

Keep in mind the 70/30 rule. So often and particularly in the beginning of a relationship, salespeople feel that they need to be doing all the talking, whereas they should be listening to the propect and asking questions for better understanding. Remember, if a prospect wanted a rundown of your products, services, or solutions, he/she could just visit your website. The sales process is an actual conversation - make it an honest and open one.

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