LC group italia

With the news of the acquisition of Stone Island by Moncler, we can assist at the birth of a new powerhouse of Italian luxury outwear.
Their union represents a kind of declaration of independence from corporate groups such as Kering and LVMH.
Moncler-Stone Island are both specialized in luxury outwear, in the search of materials in a very specific and limited market segment and as historical brands they can share decades of technical research, design notes and technological fabrics to expand in unexpected directions.

In the moment of stall created by the Covid-19 pandemic it was impossible to carry out shooting and advertising campaigns which usually involves on the set dozens of people.
Fashion brands like Jacquemus and Gucci have found brilliant alternatives to face this situation.
Jacquemus with the collaboration of the photographer Pierre-Ange Carlotti and Bella Hadid has created his advertising campaign “Jacquemus at Home” on FaceTime.
Simple but still catchy images, to portray the garments of the SS20 created to celebrate the brand’s tenth anniversary.
Alessandro Michele has decided to upset the “Gucci the Ritual” advertising campaign by making self-portraits of the models.
All the images were made at home without the support of a photographic set, hair & make-up artist.
The result reflects honest and sincere shots, which express fun and imagination.

During the lockdown we all rediscovered the traditions of home.
The moka coffee, that has been replaced by the coffee at the bar or by the capsules, became an integrant part of these unforgettable days, giving back importance to the Italian Moka machine.
Moka Bialetti is an object that cannot miss in our kitchens to prepare the traditional Italian espresso and relieve these long daytime within the house walls.
Starting from the classic moka, we can find on the market colored versions with an attractive shape or alternatively electric ones.
Simplicity of use is one of the most important characteristics that this kind of product has.
LC group italia can help you to choose the perfect moka suitable for you and your family.
Contact us for more information on [email protected]