Vector Consulting Group
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Consumer goods and retail companies rely on wholesalers to service small retailers, assuming direct distribution is unviable. But this often creates distance from the market and limits visibility at the retail level.
This thursday, in yet another episode of 'Antithesis' we challenge this belief and suggest why direct distribution to small retailers can become a profitable growth lever when implemented properly.
To know more about our solutions for Consumer Goods & Retail, visit: https://bit.ly/IndustrySolutions_ConsumerGoodsRetail
Link to the full podcast: https://bit.ly/VCG_Chp1Short
In this short video, Mr. R. C. Bhargava, Chairman of Maruti Suzuki explains why organisations need to embrace a shift in management practices if India’s manufacturing ambition is to scale meaningfully.
A key step in this direction is treating workers as partners, not just labour, which transforms ex*****on across the system and helps organisations scale up.
20/05/2026
Most pharma companies rely on Monthly Tour Plans (MTPs) to drive sales performance. But our research shows 73% of sales leaders admit their KPIs can be 'managed' without genuinely improving doctor engagement, while hidden inefficiencies like uneven doctor coverage, cherry-picking of visits, and high MR attrition silently erode outcomes.
At the 4th Edition Pharma Sales Force Effectiveness & Sales Force Automation Summit 2026 by BlueTech Media, Mayuresh Satpute, Partner, Vector Consulting Group, spoke about these attribution blind spots and how Flexible Journey Planning (FJP) can help pharma companies improve coverage, strengthen ex*****on, and unlock incremental growth.
Watch the full presentation here: https://bit.ly/VCG_SFASFE
Download our white paper from the website to explore the insights in detail.
18/05/2026
Indian pharma companies are sitting on months of inventory, yet chemists still run out of stock. This leads to sales loss (missed prescriptions), blocked working capital and losses due to expiry.
Maybe the problem isn’t how much stock exists, but where it actually reaches.
Can the system be made to ensure real availability where it is actually needed?
To know more and find the solution, visit: https://www.vectorconsulting.in/en/research-and-publication/articles/the-indian-pharma-inventory-paradox/
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