D E Lab - Expert Interior Designer, Pune

We are excited to share our recent collaboration with The Movers International and Firebrand India 🌍 a trade show booth showcased at the WCA Conference in Dubai (2024-25). Rooted in the ethos “Made in India, For the World”, the design was conceived to attract delegates while narrating a story of cultural identity and brand presence.

Inspired by Indian architectural icons like Hawa Mahal, Red Fort, and Taj Mahal 🏰, the booth reinterprets familiar motifs into a contemporary exhibition language. Rather than literal replication, the design evokes heritage through rhythm, geometry, and symbolic cues that resonate globally.

The palette is raw yet refined: Jaipur limestone, cast iron accents, and lime plaster walls. The porous façade, echoing Hawa Mahal’s openings, creates airflow and openness 🌬️. Spatially, the booth flows from reception to semi-private tables and into a lounge, with walls showcasing services and playful paper planes and boats marking global operations ✈️🚢.

At DE Lab, we believe in transforming briefs into cohesive spatial experiences—designs that are beautiful, strategic, and commercially effective, ensuring our clients stand out and succeed.

[trade show booth, exhibition design, WCA, brand presence, commercial design]

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