IndoGlobus Solutions

Many managers today confuse between sales order management software, EPR and CRMs. Lets take a brief look at what exactly is a sales management software.

At the most basic level, sales order management (SOM) software allows brands to write and fulfill orders more easily and efficiently. It’s a comprehensive order management solution that includes mobile order writing, web order management, B2B eCommerce, and the ability to integrate with your back office systems (typically, your ERP). Brands who choose to adopt sales order management software are typically replacing a manual pen and paper order writing process or transitioning from a failed internal solution that has become too unwieldy to manage.

The star of SOM software is the mobile order writing app, which allows sales reps to place orders at field appointments and trade shows. The app typically includes the ability to showcase products using a digital catalog interface, detailed product information (including descriptions and images), the brand’s customer list, and customer order history. Preferably, it also gives you access to the inventory levels of each of your products, so that reps can sell more intelligently.

The web portion of sales order management software is an interface for a customer service team to receive, modify and confirm orders that were written in the field. It’s also the place where brands set up the software, make product and customer edits, and even write orders on the web.

Ideally, your sales order management solution also includes a B2B eCommerce component that allows your retailers to log in at their convenience, view your product line, and place orders any time.

We are sure this post will help our users get a basic insight into what SOM software are all about.