Sheher Bano

You're insecure
Don't know what for...🎵
We all in some way or the other have dealt or dealing with insecurities ( largely to do with the physical appearances)
When I started clothing line I came across so many women, I myself struggled with few .. whatever form it is we battled, they are deep seated at the heart of why we feel we don't measure up. And even if 2 people feel insecure about the same thing there are very personal experiences and reason that they are tied to the insecurity.
Which is why well meaning platitudes of 'But you are still beautiful' or ' who cares?' often feel hollow.
It has nothing to do with other people trying to make you feel better. All you want is for YOU TO FEEL BETTER IN YOURSELF.
You might not be 100% happy but over the time you'll get to a point of quiet acceptance that the insecurity isn't going to ruin your life.
Posting and being social on social media has done that for me. It has helped me to be more open and care free and be myself. .😊
Untill then just grooving on this song number 💃

Waves of a desert ~


Colors have a deep meaning in our culture & give a beautiful insight about the lifestyle of the people of Rajasthan. Every possible effort is made to counter the bareness of the deserts, by pouring colors all around. Leheriya is one craft which is believed to provide hope to the people of a state as dry as Rajasthan … the hope that a ‘Leher’ or a wave of water brings along… And they have been communicating this hope to each other through this craft- the women through their colorful Leheriya dupattas, saris and the men through their Paghdis and Safas. They celebrate and welcome the monsoon through their dresses; the Leheriya dancing in exaltation. In this season, women majorly wear the Samudra Leheriya, which has the colors of the sea.
Leheriya has basically comes from the word ‘leher’, meaning waves. It is a tie-dye technique resulting in diagonal stripes on fabric, which look like waves. It is a water-centric craft as ample of water is used in its making.

M A N G A L G I R I

#7 Plain Mangalgiri saree with printed pattern blouse is perfect example of contemporary style statement!

Mangalgiri handloom cottons drape like a dream. They come in cotton, silk, also with zari nizam border and pattu. There is a wide variety in Mangalgiri, but I would rather prefer a plain one.

By just playing with the jewellery, you can either give a minimal / casual look or even a festive and more traditional look.
This one is definitely on the saree list. And yours?

K H U N

#6 The gorgeous brocades.

These are typically used to make blouses that pair well with Ilkal sarees.
Their distinct weaves creates an intricate brocade like pattern much like a honey comb.
They come in variety of jewel tones and dramatic colors. Never fails to give that festive touch in low prices..

I always had a thing for khun fabric. Recently one of my maternal aunt gifted me a Ilkal saree when I visited her place. On a hunt for khun fabric which can go with the saree, and don't be surprised if I flood the Instagram handle with the pics 😊
I love khun 🌸

I K A T

#5 Mesmerizing ikat ~ Poetry of loom

The ties that bind and weave into a beautiful fuzzy tapestry.
A complex, skill intensive process of marking, tying and dyeing the design into the yarn. This process is repeated multiple amount of times to produce elaborate, multi coloured patterns.
The weaving process then reveals the rich and intricate patterns.

Don't get fooled by ikat print, one way to determine real ikat from faux is to look at the reverse side. If the back is a solid color, it's printed.