Navdeep Soni

Onboarded a fashion store last month, and this is what the store shared with me. That upside in revenue is an extra add-on apart from reduced support tickets

And that's not even 30 days complete

While a lot of order editing is about handling address updates & correction but, when stores activate adding products/variants.

It increases ur AOV

With Vista Order Editing, we are not only trying to reduce support tickets but also generate more revenue

https://apps.shopify.com/vista-order-editing

Imagine you are at a peak-season sale... your bundle offers are selling like hot cakes, but then you notice an inventory mess at the backend. why?

You oversell..

Your bundle app has not been tracking inventory properly.

I think the most important question you need to ask before installing a bundle app is:

What happens to my inventory after someone buys that bundle?

This is where many merchants run into problems.

If a bundle app creates its own inventory for the bundle, it now has to keep that inventory synchronized with the actual products.

That means handling things like:
- Variant-level inventory deductions
- Inventory changes from other sales channels
- Order edits and refunds
- Restocks and cancellations
- Background inventory syncs
- Every sync introduces another opportunity for inventory to drift.

With Vista Bundles, we're addressing bundling issues that arise when it's too late.

And real-time inventory syncing of variants is one of them.

If you are a brand looking to solve your bundling issues.
We are all ears and open to solving your problems.

Try Vista Bundles; we are actively listening to merchants' problems

Bundles or Upsells? Your customers don’t actually want more choices.

They want fewer decisions.

When brands struggle to raise their Average Order Value (AOV), it’s usually because they confuse Curation with Convenience.

Bundles and Upsells aren't just different tech features—they serve two completely different customer mindsets:

🛍️ 1. Bundling = Curation
- This is for the buyer who is overwhelmed.
- They know their problem, but they don't know the solution. They are looking for a complete package handed to them.

The Offer: "The Ultimate Morning Routine Kit" (Cleanser + Toner + Moisturizer).

Why it works: It removes the mental friction of matching products. You are selling them an outcome, not a list of items.

⚡ 2. Upselling = Convenience
- This is for the hyper-focused buyer.
- They already know exactly what they want.
- They don’t want to look at a collection page; they just want a seamless upgrade to what's already in their hand.

The Offer: "Upgrade to the 1L bottle for 15% off"

Why it works: It enhances their primary purchase without fracturing their buying momentum.

The Golden Rule:
-> Use bundles to help customers discover a solution.

-> Use upsells to help customers upgrade their decision.

If you try to force a messy bundle onto a fast, convenient buyer, you kill the checkout momentum.

If you only offer minor upsells to a confused buyer, they leave without buying anything.

How do you track what increases AOV for your brand?

This is the most profitable square inch of real estate, yet most brands underutilize it.

The space between order confirmation and the thank-you page has the highest conversion.

Put yourself into the buyer's shoes.

The buyer's mindset before buying is a mix of high friction, decision fatigue, and budget anxiety.

Whereas after buying, there is a dopamine hit or feel good factor, a trust already established, credit card already out.

There is a zero Cognitive Load.
The hard decision is already made; an add-on at this stage feels low-risk.

This is the time to give him the best offer.

How?

Keep it relevant - e.g., sell a phone case to someone who just bought a phone, not a blender or another phone.

Offer an exclusive, immediate discount.

Stop exhausting customers before they buy.
Capitalize on the momentum after they say yes.

How are you utilizing this space? Have you seen any upsides?