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06/11/2024
India’s quick commerce market is witnessing an explosive growth as several players like Blinkit, Swiggy Instamart, and Zepto are competing to gain that last. mile market share. Driven by urbanization and increasing demand for convenience, the market is set to reach $5.5 billion by 2025.
Read the article, ft. in ADGULLY, by Amitek Sinha, Co-founder & COO, ETML where he talks about the quick growth of quick commerce in India, the challenges that are likely to come. He also talks about how brands are pivoting their strategies in alignment with the Q commerce world.
Curious to know how Atomberg Technologies plan to grow in the coming years? Hear what Arindam Paul, Founding member & CBO, Atomberg has to say when it comes to identifying the next set of levers for growth.
He emphasises on three big buckets of Brand, product, distribution with an aim to amp up the brand's growth. Apart from this, he discusses the importance of introducing newer categories, using innovations against the large incumbent brands and their products.
He further quotes, "The moment you are able to crack 0-1 journey in a new category then things become slightly easier to scale from 1-10 or 10-100."
Growth Tales by ETML is one of our most sought after initiatives, where we discuss a variety of topics ranging from Digital Growth to sustainable solutions, and everything in between, alongside leading experts from the industry which will help you drive revenue growth to thrive in a competitive digital world.
12/10/2024
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