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Indian shoppers spend much more in online per transaction than in stores: Study

Research and Markets: Advanced Google AdWords Training - 2012

This Advanced Google AdWords Training Course takes a deep dive into understanding and optimizing search engine marketing campaigns. The course covers optimization of keywords, campaigns and ads, and other advanced features of Google AdWords. You will also learn about conversion tracking in Google AdWords and how to integrate Google Analytics with your AdWords account to gain insights into the effectiveness of your marketing campaign.

The Advanced Google AdWords course is geared toward AdWords users who are acquainted with basic features, such as keyword discovery, keyword bidding, campaign creation, and management.

This hands-on, interactive, self-paced course includes exercises, presentations and readings to ensure students stay engaged and learn the material presented.

Approximately 15 hours of training.

This course is valid for One Year after purchase.

Key Topics Covered:

Advertising on Google's Content Network

Introduction to Google Places

Optimizing Your Keywords Strategy for AdWords

Optimizing AdWords Campaigns

Optimizing Ads

Conversion Tracking in Google AdWords

Leveraging the AdWords Report in Google Analytics

Introduction to Website Optimizer

Mobile app helps small financial services firm share information...

Cloud storage: How useful is Google Drive?

Did you know that you store a lot of your personal and official information on a cloud? Where do you think all the attachments in your web mail accounts are stored? However, when it comes to consciously storing data and accessing it, most of us prefer a USB flash drive or, if the data is sizeable, a portable hard disk drive (HDD). Now, Google Drive aims to change this since it is not just a warehouse, but also offers a bunch of applications.

more...http://www.techgig.com/tech-news/editors-pick/Cloud-storage-How-useful-is-Google-Drive--13002

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