Howareyoufeeling.studio
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Commissioned by Apple. A collective celebration in motion. We recreated the spirit of Diwali in the shoot and on set, working with 30 dancers, lantern cyclewalas, and phoolwalas to reimagine rangoli.
We used the new features of iPhone, including the 8x optical-quality zoom to not only capture intimate moments but also a wide frame shot from 45 feet above the ground.
Directors: & of .studio
Classical choreography: .grover
Scene choreography: and
DOP:
1&2 Camera:
Editing:
Costumes: .png
Production:
Set Production:
Team operations:
Assistant Direction: ._.chugh
Dancers:
.shourie .grover .sachdeva .v.nair .livo ._.theertha_
Thank you Guruji Jyotsna Shourie
Swing cast:art.is.political *ta.dutt
Flower cast:
Cycle cast:
ashokverma_56_0208
Casting team:
*ta.dutt
Special thanks to: _neelsoni
Our project explores how art, community, and devotion intersect in everyday Indian life.
In India, rangoli made from colored powder, flower petals, or grain is more than decoration; it is an offering. It is created at dawn, at thresholds, as a gesture of gratitude and welcome. It feeds ants, pleases gods, and greets guests as a quiet act of connection that turns beauty into seva (service).
For Howareyoufeeling.studio, this work continues our practice of using collaboration as a medium. Each project becomes a conversation between people, craft, and place, a way of transforming shared emotion into form.
14/04/2025
We are excited to share:
A public traveling installation and exhibition in Brighton/UK titled “A New Dawn” from the 24-27 of May.
We are invited by and to design the Brighton Festival 2025 brochure cover and do the principal art installation, reflecting on this year’s theme of a New Dawn.
For the first time in Brighton Festival’s brochure features four different covers—each one part of a larger participatory project where hundreds of people from diverse backgrounds, in India and beyond were invited to draw a ‘new dawn’.
These drawings capture the power and potential of the darkness before daybreak and together form a collective vision of renewal and possibility — A personal, subconscious rendering of hope, renewal and resurgence.
Inspired by album and theme for the festival we explore hope as a utopian impulse. Not passive but active as a creative force that propels individuals towards imagining new futures. In our research, this aligns with practices that are speculative, forward looking or rooted in world building. Each participant works as cartographers of possibility.
The concept extends beyond the brochure: workshops will take place across Brighton’s schools, public spaces, homes, and festival venues, allowing people to reflect and create their own personal New Dawn. This evolving, participatory act will culminate in an exhibition (May 24–27) at The Old Courtroom and expand internationally with workshops and in a global online canvas, bringing together drawings from around the world.
Finally, a travelling installation will pop up across the city throughout the month. Inviting you to sit.
.studio
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