Franchise India U.P Chapter
21/08/2020
Want to Start Your Own Dark Kitchen?
Meet with Top 15 National and International F&B Brands at Dark Kitchen Franchise Show on 24th August | 5-7 pm.
Register here: https://bit.ly/31fjOpO
Hosted by Industry Experts:
Mr Gaurav Marya, Chairman - Franchise India Group
Ms Sonya Chowdhry, MD - Franchise India Brands
Cloud /Virtual Kitchen, Delivery formats have witnessed a sudden surge not only in India but globally. It is seeing New Entrants coming in the game alongside many Marquee Brands from the F&B industry that has converted to hybrid and cloud kitchens formats. Concept of Cloud kitchens started as a response to increased demand for high-quality meal delivery and rising rents at the main locations. Many un-organized players got into the business as not too many regulations and entry barrier was low which has started to change now as sustainability and scalability for unorganized players will be a big challenge. The industry has seen a recent trend of average order value increase by 50% to 60%.
Factors Leading to Growth
✓ Low Rentals as Prime spaces are not needed
✓ Low Capital Investment
✓ Multi Cuisines, Multi Brands can be operated from a single kitchen
✓ Hygiene is a very important trust-building factor, hence many unorganized players will lose to the organized trusted names where customers can feel safe to order.
✓ Existing Infrastructure of small-format restaurants available which can also be converted to a
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Lucknow
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