ISB Management ReThink
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25/10/2023
For brands, making their presence felt is more than just being present everywhere. Naresh Gupta explains how brands can achieve memorability beyond the moment.
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Indian School of Business ISB Executive Education ISB Alumni
06/10/2023
Lloyd Mathias, business leader and marketer, reflects on how brands can leverage troll marketing to capture the attention of their audience.
Indian School of Business ISB Executive Education ISB Alumni
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