PR Pundit

PR Pundit Havas Red fostered a strategic collaboration with University of Delhi for the promotion of Tribeverse streaming on JioHotstar.

The university extended strong support through promotions across its official Instagram handle and fest pages, helping build early buzz within the student community.

The trailer launch event hosted by Abhishek Malhan and Khushboo Patani witnessed an enthusiastic turnout of approx. 500 students, along with active participation from media. The activation secured 125+ exposures.

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Stepping into Spring-Summer, one sandal at a time!

Exclusive in-store previews were undertaken by PR Pundit Havas Red across Delhi and Mumbai for Birkenstock to spotlight the SS’26 collection. A vibrant mix of fashion and lifestyle creators, media voices and KOLs were invited to experience the newest drops.

From discovering fresh silhouettes to personalising their pairs with playful charms, it was all about celebrating comfort, creativity and individuality.

From DLF Promenade to Phoenix Palladium, the vibe? Effortless, expressive and unmistakably Birkenstock.

From pre-buzz to grand opening, every moment was engineered for impact by PR Pundit Havas Red for OVS India. Alongside the launch, the team also brought the *Obviously OVS* campaign to life, built around a simple truth, when style feels this effortless, the choice is obvious. The campaign helped sharpen the brand narrative in a way that felt both distinctive and relatable.

Strategic storytelling, viral content, and sharp ex*****on drove unmatched visibility. The energy, the footfall, the conversations — everything came together seamlessly. A launch that didn’t just introduce a store, but made a statement.

Mumbai showed up, and so did we.

Impact that goes beyond the moment ✨

PR Pundit Havas Red amplified the launch of the Lakmē HYA Beach Edit collection — the brands’ new seasonal drop — setting the tone for an immersive, high-impact experience, brought to a crescendo through a LFW Grand Finale association with péro, seamlessly blending beauty with craft-led fashion.

The excitement of the new edition began with the Lakmē Summer Club curating a high-energy ecosystem of creators, media and tastemakers get the buzz started!

Leveraging Lakmē’s Gen Z face, Aneet Padda, we unlocked exclusive interactions with leading titles, while tapping into paparazzi networks to spark real-time digital chatter before the showcase even started.

Backed by strong editorials, the moment extended across media and social platforms turning presence into powerful visibility.

A masterclass in leveraging PR to create relevance, resonance and recall.

Movement, momentum, and a wear test that kept up.
The I Only Wear M.A.C event brought beauty and fitness together through an engaging, high-energy experience designed for real-time performance.

PR Pundit Havas Red drove creator attendance and built buzz around the event, bringing together a relevant mix of voices to show up, engage, and amplify the moment across social.