Essentials For Indians

New Research Reveals More Consumers Are Shopping Online for Everyday Items

https://essentialsforindians.com/2020/12/26/new-research-reveals-more-consumers-are-shopping-online-for-everyday-items/

It can be hard to believe that a generation ago, most people bought almost everything from a local retailer. However, the internet and ecommerce have drastically changed the way people around the world research and shop for the the things they need. A recent international study showed how consumers in different markets use the internet as their modern retail solution for everyday items.

In March 2018, Periscope by McKinsey surveyed more than 2,500 consumers around the world (including 1,000 in the U.S.) to see how consumers are researching and purchasing consumer packaged goods (CPG) products online.

Boost Your Online Sales This Holiday Season by Focusing On These Critical eCommerce KPI’s

https://essentialsforindians.com/2020/12/15/boost-your-online-sales-this-holiday-season-by-focusing-on-these-critical-ecommerce-kpis/

The key reason for this rush and competition is because eCommerce has entirely changed the relationship between shoppers and retailers. In the wake of current pandemic, eCommerce has now shifted its position from being an alternative to a necessity.

As sellers are increasingly shifting towards eCommerce, they are also realizing that customers have a unique preference for the products they buy. They are limited to time and typically have fixed budgets. Even though there is a significant spike in the eCommerce industry, it is observed that majority of customers visit an eCommerce website but just 2.86% convert according to industry research.

Stop RUNNING … Start LEADING There are many successful leaders today and the way outside world looks at success is defined in terms of level or position in the organisation, power they wield and money that the leader earns. But how many of them actually lead? Agreed, that they might have grown faster than others, might have got...