FICCI - E Comm. Retail FMCG
“Indian women have emerged as symbols of strength and innovation. Their entrepreneurial energy is reshaping our nation’s future—and no woman or child should ever be left behind.”
- Shri Annpurna Devi, Union Minister of Women and Child Development, Government of India
At MASSMERIZE 2025, Manish Anandani, Co-Chair FICCI FMCG Committee & Managing Director, Kenvue India, emphasized how regulators, industry, and government are coming together to address the challenges and opportunities in FMCG. By working collaboratively, the sector is co-creating solutions that will strengthen growth and resilience in India’s consumer economy.
At Massmerize 2025, Geetika Mehta, CEO of Nivea India, shares how the company is reshaping products and strategies to stay ahead of evolving consumer needs in a rapidly changing market.
Avinash Chandani, Partner, Deloitte India, highlights how the Indian FMCG sector must expand its vision beyond catering solely to the diaspora.
Shri Srikkanth Gopishetty, Group General Counsel, RP Sanjiv Goenka Group, highlights how the Government’s reform agenda—especially the Jan Vishwas Bill-is easing compliance, empowering industries, and paving the way for India’s $5 trillion economy.
AI has the power to transform India’s consumer and retail landscape, unlocking new ways to personalize experiences, bridge gaps, and build inclusivity. At MASSMERIZE 2025, Niraj Ruparel, Creative Technology Lead, WPP & WPP Media India, shares how technology can become a true force of change.
Rahul Shanker, Group CEO, Quest Retail, underlined that sustainability is now a compulsion, not a choice, essential for brands to remain relevant in the present and resilient in the future.
Every transformation begins with the right education; it is the root from which stronger lives, resilient communities, and a prosperous nation grow.
- Kumar Venkatasubramanian
Chair FICCI FMCG Committee & CEO, Procter & Gamble, India
From sessions to roundtables, here’s a dynamic glimpse of MASSMERIZE 2025- where leaders, ideas, and innovation converged to shape the future of retail, FMCG, and e-commerce.
13/09/2025
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