Lucidity Digital

If (like us) you're looking forward to the World Cup, this terrific 'Fast or Fail' campaign from Adidas will definitely whet your appetite. Check it out and let us know how well you can play.

Play Fast or Fail If you want to go to the FIFA World Cup you’ve got to play Fast or Fail. Put on Leo’s new F50’s and play the Messi way. Only the fastest go to Rio. The louder the Messi social buzz the faster you go in the game. So share this and play. adidas.com/fastorfail

Spotify is rolling out a brand new design across Web, iPhone and Desktop. We think it looks really impressive. Are you a Spotify user? What do you think of the new look?

Spotify paints it black with new look Today we're launching the best-looking Spotify ever. Introducing a new darker theme, refreshed typography and rounded iconography, playing your favourite mus...

Apple's Senior Vice President of Design Jony Ive has given a rare interview to TIME. We'd recommend any aspiring designers give it a read.

http://time.com/jonathan-ive-apple-interview/

Apple Designer Jonathan Ive Gives Rare, Remarkable Interview | TIME Talks about his deep friendship with Steve Jobs and what's next

Microsoft has announced Satya Nadella as its new CEO, with immediate effect. http://goo.gl/8TsUOi

Watch the amazing new video from Apple, celebrating 30 years of the Mac, shot entirely on iPhone.

"1.24.14" Film Thirty years ago Macintosh promised to put technology in the hands of the people. To celebrate Mac's birthday, this film was shot around the world in one day...