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Advanced TV Solutions Are Changing Local Market Advertising, According to New FreeWheel Survey - Ad Tech Daily

Advanced TV Solutions Are Changing Local Market Advertising, According to New FreeWheel Survey - Ad Tech Daily Agencies specializing in local media planning and buying expect media spend on advanced TV to increase more than on any other medium over the next 12 months. Automation and programmatic buying are also trending upwards. NEW YORK — FreeWheel, A Comcast Company (Nasdaq: CMCSA), announced the results...