Generation Y

Marketing Summit 2026 was, for us, more than an industry event.​

Eva Bouzi and Katerina Sarra represented Generation Y across two days of conversations with brands and senior professionals shaping the Greek marketing landscape, in an environment that BOUSSIAS Events has consistently built to be demanding, substantive, and populated by people who show up to engage, not just to attend.​

What we're taking back isn't just new connections. ​

It's a confirmation that the market is looking for agency partners with depth of experience, honesty in approach, and the ability to answer real questions.​

We were glad to be in the room. And even more glad for the conversations that started there.​

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