Pixelshrink

A press release is a perfectly good way to share research findings. But when everything looks the same, even the most exciting work can get lost in the noise.

Our latest blog explores some creative alternatives worth considering, and here are two to get you thinking:

▶️ The format should fit your audience - a policy team needs clarity and context, while a community audience may respond better to plain language and visuals. There's no one-size-fits-all approach.

▶️ Being creative isn't unprofessional - it's a sign that you respect your research enough to present it in a way your target audience can actually engage with.

From explainer videos and data visualisations to interactive timelines and LinkedIn carousels, there are more options than you might think.

▶️ pixelshrink.com/blog/creative-ways-to-announce-research-findings/

🌿 It's Great Big Green Week (6–14 June), the UK's biggest celebration of community action on climate change and nature.

At Pixelshrink, sustainability is built into how we work.

Our website sustainability audits help you reduce the energy your site uses and raise your credibility with visitors who care about the planet.

We're proud partners of the Eco-Friendly Web Association and offer Carbon Conscious Website accreditation.

So whether you're a research project, a university spin-out, or a sustainability-focused organisation, we can help you walk the walk digitally.

▶️ https://www.pixelshrink.com/website-care/website-sustainability/