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🔔 AI Creative Tech News Round-up - 15 May 2026

📍 ShengShu launches Vidu Claw for complete AI advertisements
ShengShu launched Vidu Claw as a full-funnel AI marketing tool that turns a simple brief into complete advertisements, automating scripting, visual generation, and editing to speed up campaign production across the whole creative workflow.

📍 Canva and Claude add campaign creation for small businesses
Canva’s Claude integration lets small businesses convert sales signals and marketing briefs into campaign strategy and brand-ready creative assets inside one workflow, reducing friction between planning, design, editing, and publishing.

📍 Fenris Creations spins out with Google DeepMind research partnership
The studio behind EVE Online has spun out as Fenris Creations and formed a research partnership with Google DeepMind, marking a strategic shift towards independent development, applied AI research, and longer-term innovation.

📍 Liverpool and Hamburg sign landmark AI collaboration agreement
Liverpool City Region and Hamburg signed a landmark AI agreement that expands cross-border cooperation on innovation, and it could open the door to future creative-tech partnerships, shared research, regional growth, and practical collaboration between local ecosystems.

📍 RSL Media launches human consent standard for AI licensing
RSL Media has launched a human consent standard that gives creators and rights holders a machine-readable way to control whether AI systems may use their work, likenesses, characters, or designs, with permissions ranging from allowed to prohibited, plus a public registry coming in June.

🌟Takeaway: AI continues to reshape the global creative tech landscape through strategic cross-border partnerships and workflow automation. From empowering small businesses with seamless campaign creation tools to establishing crucial human consent standards, these recent advancements highlight an industry prioritising both rapid innovation and ethical implementation.

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