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Proud to have worked with FIFPRO, NBPA & WNBA (Women's National Basketball Association) on this groundbreaking report into online abuse targeting male & female athletes across football & basketball worldwide.
'Decoding Online Abuse of Players' is the world’s first comparative study looking at the types, levels, and gravity of abuse targeting the world's two most popular team sports. The study covers 160 players across 15 leagues in 10 different countries around the world.
Signify's Threat Matrix service analysed 7.3 million Tweets during a five-month period that took in last year's NBA play-offs, the conclusion of European football's domestic seasons, and the delayed Euro 2020. Our analysis found thousands of racist, homophobic, sexist, and transphobic messages targeting male and female players in both sports.
To find out more and read the full report, see here: https://bit.ly/3t5Oibz
NBAWNBA
11/06/2021
Featured in the Financial Times today with work on an arena of that can fly under the radar but is having very tangible, offline, consequences
S*x education ignites online culture clash in Ethiopia Christian campaigners take to YouTube to fight teaching that proponents say is vital for health
25/02/2021
Check out World Sport on CNN from 1.30 UK time: our CEO joins the panel to discuss racist abuse of players, and how to fix the problem using AI: https://edition.cnn.com/specials/live-cnni-uk
Watch CNN live from the UK - CNN Stream CNN TV for free from the UK for breaking news, global headlines and your favorite CNN shows.
09/02/2021
The last post in our Trumpland series: Life After Trump. He turbo-charged this ecosystem, but the lies and hysteria will long outlast him. Post-insurrection, the base have returned to old grievances like human rights and racial equality.
Trumpland pt 4: Life After Trump — Signify - Ethical Data Science In the final part of our Trumpland series, we analyse Trump’s Alt-Right media, looking at over a billion social media interactions and the influence they have.
22/10/2020
Emojis have become a real blindspot in tackling online abuse and threat.
Emojis made up almost a third of the racially abusive posts players received, but Signify found Twitter were not effectively removing these posts. This is an issue the PFA highlighted after in 2019. Full report: https://bit.ly/3dN6YnJ
22/10/2020
Making it the norm for all to speak out and report abuse or threat is vital.
However, when Federations, Leagues or Clubs ask that victims be lead monitoring and reporting content directed at them this can lead to precisely the kind of harms it is meant to avoid.
Reliance on victims driving action against is actively asking them to focus on their abuse. This can have seriously detrimental impacts on both mental health and performance for athletes.
There needs to be proactive support.
Read more about our PFA Charity report:
PFA Report into online abuse in football — Signify Signify have launched an important new pilot study into online abuse commissioned by the PFA charity and supported by Kick it Out. The report analyses targeted abuse sent across the 6-week Project Restart period when the Premier League returned to complete the 19/20 season behind closed doors.
21/10/2020
Raheem Sterling urges social media companies to use technology to tackle online abuse Study reveals more than 3,000 abusive messages sent to 44 high-profile current and former players in first six weeks of season, 56 per cent of which were racist
21/10/2020
The PFA Charity has worked with Signify and Kick It Out to conduct an in-depth, AI analysis highlighting the racist abuse experienced by footballers online.
Read our report: https://bit.ly/3dN6YnJ
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